The Nigerian Mvies

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Monday 25 March 2019

What To Consider When Starting A Fair Trade Clothing Enterprise

By Gregory Rogers


Fair-trade is known to be a market-based manner meant to relieve global poverty and help in advertising sustainability. It is important to note that the objectives of such a business are to empower and educate manufacturers and producers. It creates a platform for connecting them to the market to ensure that they participate in worldwide trade. However, for one to start a Fair Trade Clothing Business, below are among the things to consider.

A business plan needs to be written down. It is essential in enabling one to have a guideline of how to run and manage a business with ease. You should consider choosing whether you want to run an online business or open a store. Make sure you set aside some time and visit some popular stores around the city and be keen on how they run. Look for information about the stock they purchase.

Decide a good location for your business. You ought to look for a place in major shopping areas. These areas need to be near boutiques, galleries and other businesses. These areas should be within your aim market either where you are accessible to middle-and upper-class clients. Additionally, make sure that the shop is located along an area that gets many feet traffics to reach to many people.

The store you select need to have attractive features. It needs to be an ideal place for your target clients. When trying to select a room, you can go to a small store in a dynamic shopping place rather than choosing a large one away from a less-populated area. It is necessary to consider one with big windows to enable you to show your top, classic and beautiful selling products.

Come up with a good and attractive company name. Once you have a unique logo, you will have a chance of drawing the attention of your prospective clients with ease. You should take consideration of hiring an expert who will assist you determine the best logo for the business. Additionally, ask opinions from your business partners and friends.

You need to collect inventory. There is a need to determine the best type of stock to have your business. You need not to stock products just because you love or want them. Make sure you visit successful trade shops, look around, ask regarding the products that are best-selling. You will have some knowledge of what to display depending on market demand.

Consider promoting your business. This is an important step you should not ignore whatsoever. Place the business logo everywhere, on the shopping bags, advertisements, signs and banners you use. You can place advertisements on a variety of local publications and newspapers you know most of your potential clients will read and so on.

It is necessary for you to run a licensed business. Getting a license will enable clients to have trust in the products on sale as well as having no issues with the authorities. Know the procedures that one must follow to get the license. Research for information from the websites, and relevant authorities. Then, apply for the license, and wait for its approval.




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