When a company would purchase a set of expensive artworks or paintings from an art dealer, many people think that this is a waste of time and money. What many actually do not know is that these having these paintings in the office actually does serve a purpose. Corporate art collections actually have the power to give the company a very good image to the public.
Now the main reason as to why the corporations would want to put artworks there in the office is so that they can maintain a good image to the public in general. Of course these artworks do a lot for the image of the corporation as they are actually tools for marketing the name of the company. So even if one would think that this is a bad way to spend money, there is actually a deeper reason behind the purchase.
Now a corporation always has to be attractive to the public because the people have a certain expectation of corporations. The public would expect the corporation to at least look classy and professional on the outside. Now the corporations would hang paintings on their walls in order to respond to that particular expectation so that when visitors would come into the office, the visitors can see that the corporation knows exactly how to present itself.
Now another very important reason as to why there are artworks on the walls of big offices is that the people would want the visitors to feel right at home. Psychology studies would state that paintings actually do have a very calming effect on people who are looking at them. So when a visitor would come into the office to wait for an appointment, he will actually feel relaxed after looking at one of the paintings there.
Now the workers may also be able to benefit from these paintings as they also need to take away their stress. Since the paintings would have a calming effect on people, then the workers who would look at them would then be able to work better because their brains are more relaxed. This would result in an increase in office productivity.
Art in general is proven to stimulate brain activity inside the minds of people. Some of the positive effects that paintings could have on the brain would be reduction of tension, increase in creativity, and higher levels of happiness. This would result in overall productivity in the office and would help boost the morale of workers.
Now not only will the corporation benefit from this act but even the country as well. Now by exposing the people to paintings, the company is actually promoting the culture of the country where the artwork was made. So by simply looking at certain artworks, one may be able to be more exposed to a certain culture.
Now aside from that, the corporations are also promoting the world of art. Nowadays, a lot of people do not pay attention to classic art forms anymore because the world is more concentrated on digital art. Corporations can help bring back the interest in classic art by giving them exposure in the office.
Now the main reason as to why the corporations would want to put artworks there in the office is so that they can maintain a good image to the public in general. Of course these artworks do a lot for the image of the corporation as they are actually tools for marketing the name of the company. So even if one would think that this is a bad way to spend money, there is actually a deeper reason behind the purchase.
Now a corporation always has to be attractive to the public because the people have a certain expectation of corporations. The public would expect the corporation to at least look classy and professional on the outside. Now the corporations would hang paintings on their walls in order to respond to that particular expectation so that when visitors would come into the office, the visitors can see that the corporation knows exactly how to present itself.
Now another very important reason as to why there are artworks on the walls of big offices is that the people would want the visitors to feel right at home. Psychology studies would state that paintings actually do have a very calming effect on people who are looking at them. So when a visitor would come into the office to wait for an appointment, he will actually feel relaxed after looking at one of the paintings there.
Now the workers may also be able to benefit from these paintings as they also need to take away their stress. Since the paintings would have a calming effect on people, then the workers who would look at them would then be able to work better because their brains are more relaxed. This would result in an increase in office productivity.
Art in general is proven to stimulate brain activity inside the minds of people. Some of the positive effects that paintings could have on the brain would be reduction of tension, increase in creativity, and higher levels of happiness. This would result in overall productivity in the office and would help boost the morale of workers.
Now not only will the corporation benefit from this act but even the country as well. Now by exposing the people to paintings, the company is actually promoting the culture of the country where the artwork was made. So by simply looking at certain artworks, one may be able to be more exposed to a certain culture.
Now aside from that, the corporations are also promoting the world of art. Nowadays, a lot of people do not pay attention to classic art forms anymore because the world is more concentrated on digital art. Corporations can help bring back the interest in classic art by giving them exposure in the office.
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