This week's tip is centered on content creation for your Youtube channel. First, let's start out with many of the most popular forms of videos that people establish on Youtube. You can get Powerpoint or Keynote presentations, screencasts, stuff from Fiverr like animations, paper clipping and drawings and of course, the most common and that is showing in front of the camera. Now you understand the types of videos that you can make, here's our 4-step formula to help you produce better videos for your business.
Step one is the Opener. This is the most crucial section of your video. Statistics show that most videos are closed within the first 5 seconds of them starting. So you'll want to do something that's going to capture the audience's focus instantly. And this is what we consider a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now this is how you can put your marketing. If you have an attractive animated logo for your title, that is great, feel free to use that. If you don't, you can be resourceful. You can hold up a sheet of paper along with your logo. In this element of the introduction, what you would like to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is about how to cut your grass the right way."
Step three is the Body of your show. This is where you give all of the content that your viewers want. A lot of keyword research in our previous video will help you decide what you would like this part to be about. Step four is the Call To Action. Every video must have a powerful call to action at the end of it. There's no point creating videos just for the sake of producing videos. We must have a purpose or a reason why you're producing this video. So at the end of each video, produce sure you tell your viewers what it is you want them to do. Whether it's to subscribe to your Youtube channel, to sign up to your email list or to buy a service or product that you have.
And ultimately, the most significant rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes long, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Marketing, Body and Call To Action. V:5
Step one is the Opener. This is the most crucial section of your video. Statistics show that most videos are closed within the first 5 seconds of them starting. So you'll want to do something that's going to capture the audience's focus instantly. And this is what we consider a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now this is how you can put your marketing. If you have an attractive animated logo for your title, that is great, feel free to use that. If you don't, you can be resourceful. You can hold up a sheet of paper along with your logo. In this element of the introduction, what you would like to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is about how to cut your grass the right way."
Step three is the Body of your show. This is where you give all of the content that your viewers want. A lot of keyword research in our previous video will help you decide what you would like this part to be about. Step four is the Call To Action. Every video must have a powerful call to action at the end of it. There's no point creating videos just for the sake of producing videos. We must have a purpose or a reason why you're producing this video. So at the end of each video, produce sure you tell your viewers what it is you want them to do. Whether it's to subscribe to your Youtube channel, to sign up to your email list or to buy a service or product that you have.
And ultimately, the most significant rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes long, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Marketing, Body and Call To Action. V:5
About the Author:
Do you want to know how to make good Youtube videos? Well here are Five Minute Video Marketing 4-step formula that works for you.. Check here for free reprint license: The Best Way On How To Make Good Youtube Videos.
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